BROOKLYN BEDDING DELIVERS ON MATTRESS INDUSTRY’S EMERGING TRENDS IN NEW COLLECTION
Eco-Friendly Materials and Customization Key to New Partnership with Furniture First
January 25, 2017 (Phoenix, Ariz.) – Brooklyn Bedding, manufacturer and retailer of custom mattresses since 1995, announced an exclusive product launch today through Furniture First, the nation’s premier furniture and mattress buying group. Featuring a good-better-best mattress assortment with eco-friendly materials and customized manufacturing, the collection will be sold through a family of independent full-line home furnishings retailers located throughout the country.
“One of the advantages of owning our own factory is our ability to tailor product to meet emerging market trends,” said John Merwin, Owner and Chief Executive Officer at Brooklyn Bedding. “We are obviously thrilled to partner with one of the most respected buying groups in the country—Furniture First allows us to immediately widen our distribution channel for new product, providing access to customers looking for higher-end features at attainable prices.”
Brooklyn Bedding manufactures each mattress on demand, meaning little to no inventory requirements for retailers. The company also offers free shipping with no minimum orders, allowing partners to pass on the savings to customers. In developing the new assortment for Furniture First, Brooklyn Bedding ensured optimal comfort and cooling in all three mattresses while offering an affordable luxury option in a “best category” hybrid mattress:
Harmony 8” Gel Memory Foam with Bamboo Cover (Good)
The Harmony provides sleepers enhanced contouring and pressure point relief through a 2” top layer of visco-elastic memory foam, infused with cooling gel for optimal temperature control. The mattress cover is made of quilted bamboo, an inherently soft material with moisture wicking that promotes breathability.
Serene 10” Gel Memory Foam with Organic Cotton Cover (Better)
The Serene features deep compression support through a 3” top layer of visco-elastic memory foam and a cooling gel infusion that draws excess heat away from the body. Made with an organic cotton cover, the top offers an eco-friendly version of a natural, lightweight material lauded for its inherent breathability and moisture wicking properties.
Indulgent 11” Gel Memory Foam Hybrid (Best)
The Indulgent pairs the comfort and cooling of a 2” top layer of gel memory foam with a breathable transition layer for pressure point relief. Featuring a 6” Quantum Edge base with 800 individually wrapped coils, the Indulgent delivers exceptional reactivity as well as motion isolation to minimize sleep disturbance. A premium quilted top gives the mattress a soft touch while promoting greater cooling on contact.
Brooklyn Bedding owns the state-of-the-art capability to package virtually any mattress in a box, including top-of-the-line beds with encased coils like the Indulgent. The company’s advanced manufacturing technology and business friendly practices have enabled Brooklyn Bedding to expand its wholesale business, producing both private label mattresses and branded sleep products to top brick and mortar retailers across the country.
ABOUT BROOKLYN BEDDING
Brooklyn Bedding is an American made manufacturer of mattresses, differentiated by master craftsmanship, a wholly owned state-of-the art manufacturing facility and exceptional customer service. Family owned since 1995, the company originated with two brothers delivering mattress products direct to customers’ homes. Known as the “mobile mattress guys,” John and Rob Merwin evolved their business by learning every aspect of the mattress making process. They tenaciously used every material in their inventory to pass savings on to customers, purchasing high grade manufacturing equipment and pioneering bed-in-a-box online delivery in 2008.
Today, the company owns world class expertise in mattress engineering, achieved through meticulous attention to detail, cutting edge equipment and patented materials created with advanced technology. Brooklyn Bedding designs and creates its entire line of high quality bedding, on demand, in its manufacturing facility in Arizona. Remaining true to its roots, the company still goes the extra mile to ensure customer satisfaction, offering its expertly crafted mattresses, sheets and pillows at an affordable price with free online shipping, a generous 120-day trial period, and a 10-year hassle free warranty period on mattresses.
DOWNLOAD PDF: BROOKLYN BEDDING / FURNITURE FIRST NEW COLLECTION